New N.C. State apparel deal richest of public ACC schools

As was expected this week, N.C. State has formally announced its new apparel contract, and the dollar figures provided showed it was a big one.

To the surprise of no one, the Wolfpack will continue to be outfitted by Adidas. What raised eyebrows was the $6.45 million annually in financial, apparel and equipment contributions that NC State will be receiving. That is in line with the eight-year deal Indiana signed in August for $6.7 million.

The value N.C. State received was also more than any public institution in the ACC (eight total schools) received in their respective apparel deals during the 2014-15 calendar year, according to a database kept by the Sports Journal.

The new deal is validation to the rise in the school’s brand name over the past four years. The Pack had received $3.025 million annually in its previous four-year contract with Adidas.

It could also reflect faith Adidas has in the Pack’s basketball program recruiting, which is set to sign five-star point guard Dennis Smith from Fayetteville (N.C.) Trinity Christian. N.C. State is also among the favorites, along with Kentucky, for five-star forward Edrice “Bam” Adebayo, who plays at High Point (N.C.) Christian. Both Smith and Adebayo played for the Adidas-sponsored AAU team ‘Team Loaded.’